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2024

Client: Melbourne Fashion Week

Video Production: Documentarian

Documentarians: David Ellis, Shannon Madden, Alex Watkins, Brad Martin

Music: Corals under the Sun by Omri Smadar

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Melbourne Fashion Week

Venues for M/FW 2025 stretched from Mercato Centrale in the west of Melbourne CBD to 101 Collins at the top end, with memorable events at The Melbourne Recital Centre, Emporium, Young Husband, and 1 Hotel on the river.

High-end fashion coverage relies on our multi-cam team reccy-ing the best shooting positions from which to compose strong frames. From great vantage points we can employ our quiver of lenses to capture event context and designer detail synchronously.

2025 saw us add in some Lo-Fi production techniques (yes, that means recording to tape on a Hi-8 Camcorder sourced from Tokyo) to capture the student runway in all its raw exuberance and joy.

Socials edits are delivered the morning after each runway. Fast turnaround production enables the client to amplify their viral reach, promote ticket sales during the event and demonstrate the creative calibre of a program which they worked so hard to bring to the public.

Deliverables:

  • 4-7 x 40s Hero edits across 8 day MFW program

  • 1 x 2min Festival wrap video

  • 3 x in-event Motion banks for marketing & media

  • Omniscreen delivery of all edits in 16:9, 9:16, 4:5, 1:1

2025

Client: Melbourne Fashion Week

Video Production: Documentarian

Documentarians: Oliwier Gesla, David Ellis, Shannon Madden, Jon Oldmeadow, Alex Watkins,

Music: Human by Rex Banner